Sharp Crystal Park Opening Ceremony
Sharp Manufacturing Poland
DATE: August 28, 2007
VENUE: Factory in Ostaszewo n/Toruń

Opening ceremony of the new plant of SHARP Manufacturing Poland, which produces LCD modules and assembles LCD television sets. The ceremony was attended by many prominent VIPs including Polish Prime Minister and representatives of Polish Government, the Ambassador of Japan in Poland and the management of SHARP. Some 200 guests took part in the official part of the ceremony which was hosted by Mrs. Agata Konarska, popular TV announcer and journalist.

The event took place in two huge tent halls of joint area of about 1000 square meters, erected at the parking lot near the factory. The tent consisted of two separate rooms - official part room and catering room. After the official part of the event the guests took part in plant tours, visiting the factory's premises and then had lunch. The scenario of the event incorporated the elements of Japanese tradition - Kagami Wari - cask breaking ceremony in which the circular lid of a sake cask is broken with a wooden mallet to celebrate the beginning of an event. The catering menu included a variety of dishes from Japanese and European cuisine. Because of the considerable number of guest, the activities were carried out in turns, which required precise coordination and accurate timing.

The Agency was responsible for the complete organization and overall co-ordination of the event, logistics, arrangement of the infrastructure (tent halls, cooling system, PA system, lights, simultaneous interpretation PL-JAP-ENG) and monitoring of all activities. The Agency designed and produced the decoration of the main stage, booked all subcontractors, including MC and catering service and made photo documentation of the event.





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